I've always been aware of international fashion brand Esprit, however I must admit I've never known much about the company- until now! I was recently browsing online when I came across their new Summer collection. I really warmed to the wide range of styles available and the nicely designed website (always an important factor for me when I'm shopping online), which provides a really quaint history to the company - it was nice to discover more about a brand I knew very little about!
Esprit was founded by Susie Buell and Doug Tompkins - The two met and married in 1963, and five years later, the brand was born. The duo went on to manage and build one of the biggest fashion brands to date. With their business strategies heavily influenced by the hippie movement throughout the 60s, the brand was built on solid foundations - care and attention was given to employees, social issues and the welfare of the environment. The brand places significant focus on product sustainability, eco-awareness and social responsibility, and so it's no wonder that Esprit has continued to grow from strength to strength.
|For full outfit details, click here!|
The new summer collection features a wide range of different styles and looks including intricate florals, sublime embroidery and lashings of white on white, to provide a classic summer wardrobe. I decided to create a stylish and relaxed Summer beach outfit, which is perfect for days lounging by the pool, catching some rays and reading your favourite fashion mag. Esprit takes pride in creating clothes that motivate individuals, and strives to make every customer feel good:
'If it's not inspiring, it's not Esprit'
Is Esprit one of your favourite brands?
Let me know what you think of their summer collection! :)